Although MapQuest is still the leader in the online map space, Google Maps is getting closer and closer to overtaking the market share. Back in January 2008, Google Maps held just over 20% of the market share while MapQuest held strong at over 50%. By February 7 of 2009, however, Google upped its market share [...]

I talk to a lot of clients who mention the Google Content Network for their PPC campaigns. While many online marketing professionals are dismissive of this channel, I have found some very effective uses, especially given the enhanced targeting ability that Google provides with the Placement Targeting feature. I was reminded of this recently when [...]

With the current economic climate, this year’s Super Bowl wouldn’t be expected to be as super as it usually is. People won’t be spending as much money on parties, advertising budgets are cut, and people just aren’t as excited about big events. So what is the Super Bowl doing to remain successful this year? Social [...]

A useful PPC optimization strategy that is often overlooked is including negative keywords in your campaign. Negative keywords are used in AdWords to prevent your ads from being served for irrelevant searches. To paint a clearer picture, assume you are bidding on the term “bass” because you sell bass guitars. If you are bidding on [...]

Wikipedia deep links and images are now being served in Yahoo search as part of an attempt to add more third-party content to its results. Now when a Wikipedia page is served in Yahoo’s search results, four links to sections within the article will be displayed along with an image from the page.

Tired of your computer giving you aches and pains? As more and more jobs require constant computer interaction, more and more people are suffering from tendinitis from over-mousing, back spasms from office chairs, and blurred vision from staring at the monitor. Here are some tips to help you stay healthy while you compute:

As more people upgrade their mobile phones, such as to the iPhone, Blackberry, or Google Phone, I believe mobile social networks will be noticed more this year.

It was so funny that I had spent a couple of minutes to get my way back home to blog. I have forgotten the link to start creating content here. It’s been five months from my last post. People keep writing me asking why I have been stopped blogging for marketing. I love your emails. [...]

There are a few different kinds of internet marketing people. Some of them would like to do internet marketing seminars, training and product selling, others like to focus on search engine marketing services. The internet marketing is a very hot industry that many corporates are willing to pay big dollars to them as time goes [...]

Have you read the latest Google blog from the Official Google Webmaster Central Blog? If you are not, you better take a look at it. It has a latest post titled “Discover your links” talking about a new feature from Google webmaster central. It has a clear definition of links. The post has mentioned a [...]